SaaS BUSINESS

BUILDING

Sharing experience, insights and best practices for building SaaS businesses. Clients rely on us to realize the future visions of their organizations. Posts here are based on real-world outcomes and lessons learned from putting marketing to work – marketing that grows software companies like yours.  Let’s build something bigger, together.

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How Smart SaaS Founders Prepare for their First Round of VC Funding

If an investor group handed you a check for $8 million, would you be prepared?The clock starts ticking as soon as the check is deposited. You now have quarterly board meetings. You now have sales targets to hit. That’s a lot to handle when it...

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